ARLINGTON, Virginia—Knowland introduced the Knowland Certification Program, which includes three certification credentials to help hotel sales professionals grow their skill sets, professional profiles, and proficiency with management. As with many professional roles, the certification process is a method of ensuring competency, and software certification has been a standard in the technology space for years. The proliferation of data-driven solutions in the hospitality industry requires management at both the enterprise and property levels to seek professionals […]

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