Accor Implements Amadeus’ Central Reservation System Globally
Amadeus and Accor expanded their strategic partnership, with Accor implementing Amadeus’ Central Reservation System (ACRS) for its portfolio of properties globally. Amadeus’ cloud-based technology will help Accor grow revenues, maximize distribution strategies, and build more personalized connections with guests. Accor’s distribution strategy aims at moving to tomorrow’s distribution and driving more business to its hotels while optimizing the cost of distribution. Amadeus will provide technology capabilities, including cloud, connectivity solutions, and an enhanced user experience. […]
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