“Going Beyond” Generic Luxury: WorldHotels Annual Conference Highlights Brand Differentiators and Recent Growth
BWH Hotels’ 2024 WorldHotels Annual Conference took place from Jan. 18-21 at a WorldHotels Elite property that exemplifies the soft brand’s slogan, “inspiring travel through unique experiences.” Designed in 1955 by famed architect Morris Lapidus, the Eden Roc Miami Beach surrounds guests in an “Old Hollywood” ambiance, particularly in the Pompeii Ballroom, where stars such as Harry Belafonte, Frank Sinatra, and Sammy Davis Jr. performed long ago. Both Larry Cuculic, president & CEO, BWH Hotels, […]
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