Hilton to Accelerate Expansion in Lifestyle Category With Addition of Graduate Hotels
Hilton announced an agreement with Adventurous Journeys Capital Partners (AJ Capital) to acquire the Graduate Hotels brand, adding a growth opportunity for the global hospitality leader in the lifestyle hotel market. Hilton will pay $210 million to acquire all rights to the Graduate brand worldwide, enter into franchise agreements for all existing and signed pipeline Graduate Hotels, and become responsible for the brand’s future development and growth. AJ Capital will remain the owner of the more […]
The post Hilton to Accelerate Expansion in Lifestyle Category With Addition of Graduate Hotels appeared first on LODGING Magazine.