How Hotels Can Differentiate Themselves From Short-Term Rentals and Gain Market Share
Years ago, low interest rates inspired many people to buy homes and turn them into short-term rentals through platforms like Airbnb. As the short-term rental model rose in popularity, it created extra competition for hotels. Now that people are traveling more post-COVID, how can hotels differentiate themselves from short-term rentals and regain market share? Hotels should promote the advantages of staying on their property versus a short-term rental, spotlighting their superior safety, quality, and operational […]
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