LONG ISLAND, New York—RealTime Reservation is collaborating with SAS to apply analytics to the ancillary revenue data it collects from its pre-arrival hub. The resulting intelligence will help hoteliers develop informed ancillary revenue plans. “SAS has done an extraordinary job of providing the hospitality industry with prescriptive analytics globally for decades,” says Shawn Tarter, CEO and founder of RealTime Reservation. “By working together we’ll tap into never-before-seen data on ancillary revenues, granting hoteliers full-scale reports […]

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