HENDERSONVILLE, Tennessee—Las Vegas hotel average daily rate (ADR) is forecasted to reach $573 for Feb. 9-11, 2024, which would be the highest level for any Super Bowl weekend on record, according to STR. The market is projected for a Friday through Sunday night occupancy of 87.9 percent. That level combined with an ADR of $573 would result in revenue per available room (RevPAR) of $504. For comparison, the Formula One Vegas Grand Prix that took […]

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