The Hotel Franchise Model: An Enduring ‘Engine of Opportunity’ Worth Preserving

For guests, business owners, employees, and investors, the U.S. hotel and lodging industry is incredibly appealing. In part, that’s because we have a franchising system that has made our hotels, lodges, inns, and resorts some of the most dependable, available, and accommodating on the planet. These characteristics, enabled by the franchise model, are the reason why guests can find a trusted hotel brand for every lifestyle, workstyle, and price point of their choosing almost anywhere. […]

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