‘The Starbucks Effect’

The idea of sitting down to a heavy breakfast early in the morning may not appeal to a certain kind of traveler with a fast-paced lifestyle. These guests often want to grab fresh and convenient food on the go. Cue the rise of barista-driven coffeehouse concepts in hotels, or what Don Falgoust, principal of Spot On F&B Services Group, refers to as “the Starbucks effect.”  Falgoust explained, “You see it more and more: People are […]

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