Unity by Hard Rock Launches as Company’s Loyalty Program

HOLLYWOOD, Florida—Hard Rock International announced the global launch of Unity by Hard Rock, a loyalty program that rewards members across Hard Rock’s portfolio of more than 200 locations including hotels, casinos, cafes, and Rock Shops around the world. The brand is celebrating how its guest offerings have “Come Together” under the loyalty program with Lionel Messi, Noah Kahan, John Legend; and Shakira. They star in Hard Rock’s omnichannel marketing campaign that features The Beatles’ classic […]

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